Social Networks, Personalized Advertising, and Privacy Controls

TitleSocial Networks, Personalized Advertising, and Privacy Controls
Publication TypeJournal Article
Year of Publication2014
AuthorsTucker CE
JournalJournal of Marketing Research
Volume51
Issue5
Pagination546-562
Date PublishedOct
ISBN Number0022-2437
Accession NumberWOS:000342037700002
DOI10.1509/jmr.10.0355